Voice search is the future. Google has recently announced in their blog that voice searches have increased by 50% since last year, with more than 5 billion voice searches made every month. Voice search can be seen as a serious threat to your business because it means people are moving away from typing on keyboards and looking at screens for information. If you\’re not optimizing your website for voice search now, you may find yourself left behind and struggling to get customers in the near future.
This blog post will explore how to optimize your website so that you\’ll be in front of potential customers when they do a voice search on Google or other platforms such as Apple\’s Siri or Amazon\’s Alexa.
What is voice search
Voice search is the voice-activated, hands-free way to find information. It may seem like a new concept but voice activated searches have been around for 20 years! The difference now is that voice recognition technology has made it possible to dictate what you want your device (whether it be desktop or mobile) to do with just your voice.
In Google\’s blog post they mention some of the benefits behind why people are choosing voice over typing:
\”It helps in situations where screen reading isn\’t practical – such as driving.\” They also suggest \”voice offers an intuitive and convenient interface when interacting with virtual assistants\”. However, there aren\’t many drawbacks mentioned besides the need for more sophisticated hardware because current devices still require visual cues from screens.
What are the benefits of voice search
There are many benefits of voice search, including:
– voice searches can be done hands free. You don\’t have to worry about holding your phone or looking at the screen while you\’re busy doing something else!
– voice search is a way for people with disabilities and impaired vision to easily access information without having to rely on someone else\’s patience. You\’ll never know how much this will change their lives until they start using it.
– voice search may also allow users who live in remote areas where internet speeds are slower – such as Africa or Latin America – an easier time accessing info from Google because voice searches work even if there is no connection available. This means less frustration and more ease when trying to find answers quickly by
What are the disadvantages of voice search
There are some disadvantages to voice search that you\’ll need to be aware of as you optimize your website for voice:
– voice recognition technology is not perfect. There will always be typos and errors in voice searches, which can lead people with disabilities or those who live in remote areas without access to internet speeds faster than dial up frustrated because they won\’t find the information they\’re looking for.
– translating voice commands into written text on a screen isn\’t easy. While it may seem like an obvious step, there needs to be someone behind the scenes making sure everything translates correctly before users see it! Voice software doesn\’t have the ability to understand sarcasm and jokes so if someone says \”Alexa why do I exist\” chances are they won\’t get back \”To serve your voice-activated needs.\”
– voice search can be a threat to business. If you\’re not optimizing your website for voice searches now, you may find yourself left behind and struggling to get customers in the near future because people are moving away from typing on keyboards and looking at screens for information.
How to optimize my website for voice search
There are many ways to optimize your website for voice search, including:
Make sure voice commands can be easily understood by voice recognition software. This means you\’ll want to include the answers in short sentences or paragraphs so that voice transcription programs will have a better chance of understanding them without any typos or errors. Audio clips and video content might also work if voice transcription isn\’t available on certain platforms.
Use keywords when possible! When people do voice searches they\’re looking for something very specific – not anything general like \”what is SEO\” but maybe instead \”how does Google rank websites?\” So it\’s important that your site has relevant information about what users are searching for, otherwise their voice queries won\’t lead them anywhere and they\’ll search elsewhere.
Voice searches can be done hands free, but voice software requires visual cues from screens to understand what users are asking for so it might not work in some situations (like driving). This is where chatbots come into play! Chatbots will allow you and your customers to communicate with each other through voice while a screen relays the written messages back and forth between both parties. It\’s important to note that this may require additional hardware investments if you don\’t already have a system set up such as Echo Dot or Google Home device.
Voice search is taking over. It’s no wonder why Google has been investing in voice recognition and features that make their digital assistant more intelligent with each release. But, how does this affect your business? You should care because as the number of people relying on voice search for answers increases, so will the number of people using it to find information about businesses like yours. If you haven’t started optimizing your website for mobile or are still not sure if you need a well planned, optimized site for voice search then now might be a good time to start exploring those options.